As a start up or small business owner, you’ll want to have a professional website that is easy to setup and run without having to pay thousands of pounds.
If you have not heard of WordPress then what you need to know is that WordPress is a content management system (cms) that powers 26.9% of websites globally and the best bit is that it is free to use. The platform is very easy to use and is extremely flexible. In this post, we will discuss 5 reasons why you should use it to build your small business website.
1. It’s FREE, easy to install and setup
The idea of setting up a website can be a daunting thought for many small business owners, however with WordPress the task can be achieved in three simple steps.
- Register a domain name for your website (e.g. mywebsite.com) which you can do through you preferred web hosting company. This should cost you a minimum of £5.99 per year – the price will depend on the type of domain you register.
- Next you will want to purchase some web space. You will need to open a hosting account with a reputable web host. This should not cost you more than £10 a month unless you expect your website to receive a high volume of traffic.
- Once you have purchased your domain name and have got yourself some web space all you need to do is install WordPress. The majority of web hosting companies offer one click installs, meaning that you can install WordPress with just a few clicks of your mouse.
If you were to buy WordPress hosting from Website Helper, you’ll find WordPress is already pre-installed for you. All you have to do is login and voilà you are ready to kick start your WordPress journey. Configuring WordPress is also easy to do. You might need a little time to become familiar with some of the terms and to find your way around the admin panel but there is nothing technically challenging and no coding is required. Once you configured WordPress, your website is built. You can then change to a more suitable theme and start adding the content you need to run your business.
2. It’s not just for blogs
Being such a popular platform, WordPress has attracted some of the best web developers across the world who have contributed on a massive scale by creating plugins (both free and commercial) which can extend the functionality of your website. Do you need an e-Commerce website? WordPress can do that. Do you need to take hotel bookings for your new B&B business? WordPress can do that too. In fact, WordPress can pretty much do whatever you want providing the right tools are there.
3. Thousands of pre-design themes
The design of your website will play a vital role in helping you attract and connect with your customers. There are hundreds of thousands of free and commercial themes available for WordPress today that you will be spoilt for choice. You can also hire a web designer to design you something bespoke if your business can afford it. Most commercial themes cost anything between £30-£100. This means, with WordPress, you can create a truly unique looking website without having to break the bank.
4. Thousands of plugins
Wait what are plugins exactly? A plugin is a piece of software that gives WordPress extended functionality. For example, if you want to sell products on your website then you can install the Woocommerce plugin. This will then give your website fully-fledged e-Commerce functionalities.
5. Very secure
No platform is ever 100% impregnable but WordPress has lots of advantages when it comes to protecting your data and keeping hackers at bay. As the world’s most used website platform, there is an army of developers and security specialists working to make sure all updates are vulnerability free. When vulnerabilities do occur, they are usually found and dealt with very quickly. For your protection, most WordPress updates take place automatically without you needing to do anything.
If you are looking to launch your business website and want an easy to use, affordable solution that provides you with a wide range of website options and a secure platform, then WordPress is an ideal choice for you to consider. If you are a WordPress user looking for dedicated WordPress web hosting, visit our WordPress Hosting page and see what we can do for you.